Get involved with 2024 Luxperience

Exhibitor -or- Buyer
19-22 November 2024
ICC Sydney

Jake Haupert

Transformational Travel Council

Jake is proud to be shaping the transformational travel (r)evolution and the emergent transformation economy as an entrepreneur, speaker, facilitator, and consultant. He is guiding, supporting, and empowering connections and growth through travel by unifying transformational destinations, practitioners, and travelers in a global forum, for the betterment of all.

He blends a heart-centered, futurist perspective with a pragmatic, actionable approach, leveraging horizon scanning and story-telling to bring about a more empathetic, ethical, equitable, and ecological travel dynamic.

Jake and his global team of advisors are consulting and training destinations, travel companies, and hoteliers in positioning their brands, customer-journeys, experiences, staff, and communities to meet this nascent demand.

Jake blends art and science in transforming lives by changing minds through the experience of travel, calling upon deep and rigorous study of travel at the interaction of psychology, spirituality, anthropology, and neuroscience. This has resulted in tangible methods, tools, and practices that are accessible, achievable and measurable.

TT, is a processed-based, outcome-driven travel practice, that leverages a growth mindset in cultivating deeper connection, meaning-making, and action-taking, resulting in personal advancement, life-optimization, and enlightenment. The possibilities of personal transformation are often sparked by stretch moments of unpredictability, serendipity, discomfort, and even outright challenge.

Jake guides the industry in understanding this emerging traveler persona, and how to meet them where they're at, connecting, supporting, and empowering them in their pursuit of learning and growth. These practices can be applied on a micro and macro scale, as an integrative, holistic approach, and evolving philosophy that should be developed over time. Tourism organizations see value through increased loyalty, word of mouth, sense of purpose, and organizational thrivability.

Jake believes that by empowering the potential and possibility of travel it can incite change by breaking down divisions within us and between us. That we’d all benefit from a more conscious, purposeful travel that maximizes the power of travel to positively transform how we live our lives, how we live with others, and how we live on our planet.

Jake has been interviewed and quoted in The New York Times, The Washington Post, Forbes, Skift, Shape,, USAToday, and NPR, among other publications, podcasts, and radio.

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