2020 EVENT UPDATE
Why was the physical event cancelled and not postponed?
We made the decision to officially cancel the physical Luxperience event and transition it to an online format as a result of the worsening COVID-19 pandemic, to be in line with the advice and predictions from the Australian Government. Luxperience and Diversified Communications Australia, are conscious of our responsibility to contribute to a reduction in the spread of the virus and we prioritise the health and safety of our attendees, exhibitors, partners and staff.
While we had hoped, and worked hard, to be able to secure a new date for the 2020 event in Q4, following industry feedback and the prospect of ongoing travel restrictions and outlook for the travel industry it became clear that continuing to run a physical event would be unsustainable to all participants.
What are the benefits of a virtual event?
Despite the current uncertainty we know that people will be keen to return to travel, and therefore the industry needs to stay connected to make sure that they are ready to bounce back.
Fortunately the established format of Luxperience, with its pre-scheduled meetings format, and one-to-one ratio makes it a perfect candidate to be conducted online and we’re working hard to ensure a seamless transition for both buyers and exhibitors to have a transformed Luxperience form the comfort of their own environments, without the need to travel.
The online format will also allow us to welcome new destinations and travel experiences, who previously would have been unable to make the journey to Australia, to take part in the meeting program, offering you a wider breadth of products and travel experiences to choose from.
What happens now?
We hope to transfer our confirmed 2020 exhibitors and buyers into the new format, and will be contacting all our current partners, suppliers and buyer to discuss this process. Please bear with us as we work through the number of enquiries at this time.
We will also be opening up both exhibitor and buyer registrations for the new Luxperience Virtual Event in June 2020.
We are also looking to build on our already established and successful digital communication. These are proven ways to continue a connection with our targeted audience, positioning your brand front and centre with luxury travel’s most discerning industry professionals.
Our LuxNews newsletter, dedicated emails and website will continue to be a channel through which the entire industry can connect and share. We have an engaged audience of 9,400+ highly targeted travel professionals and we encourage you to take advantage of these options, which you can find out more about here.
I'm an exhibitor, can I expect a refund?
For all exhibitors, who have transferred payments to Diversified Communications Australia for the 2020 event, we intend to comply with the Exhibiting Terms and Conditions,which you can view here.
We are also offering current exhibitors the ability to transfer their existing credit towards the below:
a) the option to credit or part credit, any current deposits to secure your 2020 Virtual event appointment streams
b) credit towards digital and virtual opportunities to connect with your target source market
c) bespoke solutions – tailored to your needs
Due to the unprecedented nature of the situation, we ask for your patience as we work through the timing and details of these processes.
I'm a buyer, can I expect a refund?
For all buyers, who have transferred payments to Diversified Communications Australia for the 2020 event, we intend to comply with the Buyer Terms and Conditions, which you can view here.
With the move to the online format, we are offering ll confirmed 2020 buyers to transfer their participation to the Virtual Event for free.
Should you like yo take up this offer, our team uwill bein contact shortly to discuss crediting you your paid participation fee.
Likewise, should you not wish to take part in the virtual event your participation fee will also be credited back to you. A member of our team will be in contact with you shortly to discuss your personalised situation. Please bear with us as we work through the number of enquiries at this time.
Who can take part in Luxperience?
We provide a personalised pre-scheduled appointment diary to connect specialists and highly qualified buyers, media and expert suppliers within the luxury and high end experiential travel industry.
All participants must submit an application for to ensure they meet the required qualifications to participate in the event. Only once this application has been verified and approved by the team will they be confirmed as either an exhibitor, media or buyer participant.
Is there a fee to participate in Luxperience?
Yes, both exhibitors and buyers must pay an access fee to participate in the appointment program. Fees will depend on level of hosting, if applicable, and number of participants in the program. For further information and costs please email firstname.lastname@example.org
When and where is the event being held?
The Luxperience Virtual Event will take place online, from the 13-16 October 2020. Links to access the event will be sent in due course.
What are the opening hours of the event?
The Appointment Program will be conducted in three sessions each event day to best accommodate all timezones. You can view the full virtual event program here.
Please note all times are in Australian Eastern Standard Time (AEST) which is UTC+10.
What is the appointment program?
The central feature of Luxperience is our Appoinment Program. These pre-scheduled diaries provide delegates with a personlised diary of appointments, matched to preferences you select to match your business needs and product interests.
These preferences are then matched between buyers and suppliers to produce a diary of Pre-Scheduled Appointments (PSA) and Self-Scheduled Appointments (SSA).
Exhibitors and buyers receive a personalised diary with a minimum of 42 x 10-minute appointments, for the duration of the event, which in 2020 will be conducted via a video conferencing to allow you to meet with our exclusive and global buyer audiences, no matter the timezone and in a safe, interactive environment.
What happens after my application to attend has been approved?
Once your application has been approved by the team, you will be able to take part in the appointment program and select your appointment preferences via our online platform from 24 August 2020.
Full details and instructions on this process will be sent to approved participants via email closer to the selection opening.
Key dates to note
21 August – Registrations closed
24 August – Pre-Scheduled Appointment Diary Opens
11 September – Pre-Scheduled Appointment Diary Closes
29 September – Self Selected Appointment Diary Opens
13 October – Luxperience 2020 Virtual Event Opens
Is there an education program?
Yes, the Luxperience Education Program will run online alongside the appointment schedule and is open to all exhibitor, media and buyer participants. The program includes webinars and workshops brought to you by expert speakers and industry leaders.
Webinars will be broadcast live each day, featuring Q&A and recordings will be made available for all attendees regardless of their time zone.